A large number of people dream to earn passive income from YouTube every month without showing their faces. Cash cow YouTube channels can transform the dream into reality and they are hot now. One can earn a substantial passive income by creating faceless videos on a niche that suits you. But for that, you have to grow your cash cow YouTube channel. Let’s jump into details!
Cash cow YouTube overview
This YouTube business is fully automated. Business owners can outsource everything to run the business. They upload videos without showing their faces and earn money. One can have as many YouTube Channels as one wishes. One needs to pick a good niche to be successful in this business. Channel owners take the help of freelancers or various tools for making videos.
14 steps to grow your cash cow YouTube channel
As you have selected your favorite niche, follow the steps below to promote the cash cow YouTube channel.
Have a killer title
Presentation is the driving force to grow your cash cow YouTube channel. Give an engaging title to your cash cow channel. It should be of the must-see type so that viewers cannot mark it mediocre and pass it. The title should be in a relatable language and contain strong keywords. It should also be short and arouse the emotion of the viewers.
Optimize for visibility
YouTube is also a search engine. It comes next to Google. So, a cash cow YouTube channel needs optimization for improving visibility. For this, you have to optimize the video description. Make it short so that viewers need not click on ‘show more’. You must also tag the video with topic-related keywords. Also, categorize the video so that it appears in different playlists and use custom thumbnails for increasing visibility.
Identify viewer’s needs and meet them
One must identify what the viewers need and meet them. Whether it is a how-to or a travelogue video, it should be related to what the viewers want to see. It goes a long way toward the growth of the channel. For this, one must search competitors in the same niche. Check what is getting the most views to get an idea of customers’ preferences.
Upload quality content
It is a prime requirement for promoting a cash cow YouTube channel. As cash cow channels can outsource everything you should post high-quality content frequently to increase customer engagement. As you do this, the YouTube algorithm will start recommending your channel to more viewers. Better, post evergreen content without any expiry date. These stay relevant for a long time and contribute to the promotion of the channel.
Engage with the community
Despite not being a social network engaging with the community with like and comments promotes the growth of the channel. Such interactions give positive signals and build strong viewer connections. It also helps to grow your cash cow YouTube channel.
Cross-promote
Cross-promote your videos on other platforms to reach a wider audience. You can do it by sharing an Instagram story, reposting the video on social media platforms, posting snippets, and auto-sharing videos to social media channels. Collaborating with others on the niche for mutual cross-promotion is also a great idea to grow the channel.
Have SEO in mind
Have SEO in mind when creating faceless YouTube channel videos, especially for the how-to types. Keyword-specific YouTube videos rank high in the search engine results pages (SERPs). This contributes to the growth of the channel.
Include giveaways & contests
Everyone loves to get something for free. So, you can run giveaways & contests to grow your cash cow YouTube channel. You can give away a prize that is related to your niche. It ensures better engagement. However, it should be at par with YouTube’s policies.
Cover a recurring topic
Creating videos covering a recurring theme or topic helps to promote the YouTube channel. You can make a series of videos on a specific subject like cooking, food, etc. Such videos influence the audience to look for the next in the series and make the channel popular.
Create playlists
Creating a playlist is another effective way to promote a cash cow YouTube channel. Navigation becomes tough with the increased number of videos. This makes a playlist important. For this, one needs to create related videos that include a story divided into different parts. Click on ‘save’ for every video. Include the video in an existing playlist, or create a new playlist.
Add a ‘call-to-action’
When you include a “call-to-action” it helps to engage viewers, and also works for YouTube promotion. It can be done by asking questions, requesting to subscribe for staying updated, etc. Asking viewers to check out another video also keeps the ball rolling. One can also link to other videos or include an external link.
Run ad campaigns
Placing paid advertisements is another unique idea to grow your cash cow YouTube channel. Try using display ads and overlay ads, skippable ads, non-skippable ads, bumper ads, and sponsored cards. These help in promoting the YouTube channel.
Post at the right hour
Initial views of videos are a vital factor for the growth and success of the channel. So, you should try to post videos at the best time for posting. It boosts views and engagement and also helps to grow the channel.
Post videos when the competition is not posting
It is a super cool idea to grow your cash cow YouTube channel. Most YouTubers choose the hour or half-jour mark to post videos. Posting videos 15 minutes or 45 minutes past the hour is likely to generate more views.
Final thought
YouTube is full of competition, and it is not possible to grow your cash cow YouTube channel by accident. One has to take a systematic approach to that. Now that you have insights on promoting it, follow the above steps and earn even when you sleep!